Engage Buyers Effectively.
BX Training™ teaches B2B sales teams how to generate predictable revenue by delivering world-class buyer experiences.
20,000+
Sellers Trained
200+
Companies Transformed
50+
Countries
2bn+
Qualified Pipeline Generated USD
World-class B2B sales teams transform how they engage and sell with Numentum.
Our cutting-edge, virtual and in-person, instructor-led programs transform belief systems. We help sellers see what they’re truly capable of and hold them accountable to sustained behavioral change that drives measurable results.
“Generated more than €500m of pipeline annually with predictability quarter-over-quarter.”
Why it works.
Buyer Experience (BX)
BX is the strategic lever GTM teams can’t ignore. As buyer expectations rise and engagement plummets, the companies that win are the ones that design every touchpoint, from outreach to renewal, around how the buyer wants to buy.
“89% of B2B buyers said that the buying experience is as important as the price and product.”
Your team will learn to:
Secure More Meetings With Executives
Earn executive attention by leading with relevance, credibility, and context.
Differentiate the Buyer Experience
Make every interaction feel personal, valuable, and confidence-building, not like another sales pitch.
Influence Buyer Confidence
Use content, proof points, and modern communication tactics to guide buyers with clarity at every step.
We’ve trained hundreds of companies and more than 20,000 customer-facing professionals across North America, LATAM, EMEA, and APAC, equipping them to build credibility, create connections, and deliver confidence at every stage of the buyer journey.
“What sets Numentum apart is their deep understanding of the sales landscape and the focus on buyer experience, which align perfectly with the current market dynamics.”
Services.
For Sales Teams
Give your sales team a competitive advantage by learning how to engage executives the way modern buyers expect.
Leverage Numentum’s proven Buyer Experience frameworks, shaped by Dan Swift, who launched LinkedIn Sales Navigator, and thousands of trained B2B sellers, to activate your team through live virtual or in-person training customized to your value proposition, competitive differentiators, and operating motion. Or, bring Numentum to your SKO to transform the way your people show up on LinkedIn and in every buyer interaction.
For Sales Leaders
Give your leaders the tools to support their people and elevate every buyer interaction. Numentum equips frontline managers and senior leaders with simple, repeatable frameworks to coach modern outbound, guide LinkedIn activation, and reinforce the behaviors that drive consistent pipeline creation. Through live virtual or in-person training, leaders learn how to turn daily coaching moments into measurable revenue impact and build a culture buyers want to engage with.
Key Insights & Trends
74% of B2B buyers state they would switch suppliers if another vendor offered a better buying experience.
→ B2B sales teams must align their engagement strategy with how buyers expect to interact: digitally, efficiently, and in a personalized manner.
70% of the B2B buying journey is completed before a buyer engages with sales.
→ Companies must ensure that their content, messaging, and sales strategies engage buyers well before they directly contact a sales rep.
79% of buyers say personalized engagement based on their company’s needs is a key differentiator.
→ Sales teams must leverage data and insights to provide tailored experiences, ensuring every interaction adds value rather than just pushing a sale.
75% of decision-makers say thought leadership helps them determine which vendors to shortlist.
→ Companies should invest in content marketing, case studies, and industry insights to establish credibility and influence decision-makers early in the sales cycle.
Speak with a team member
Contact us today for a complimentary assessment.
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